A smarter way to sell
Small reads.
Useful takeaways.
Understand the costs behind your next decision. Start with one clear explanation, then put your own numbers to work.
Pricing fundamentals
Your Etsy revenue isn’t your profit
Build an order-level profit estimate that includes the small costs behind every sale.
Sell smarter
Margin vs. markup, made simple
Two percentages, two denominators. Learn which one to use when setting a selling price.
Shipping basics
Why a smaller box can save you more
Understand dimensional weight, choose the right assumptions and compare packaging before buying postage.